APA

African Press Association

MTN rewards customers with free data for downloading the MyMTN app  

MTN logo

JOHANNESBURG, South Africa – 01 August 2018, –/ African Press Association (APA), On Wednesday 8 August, MTN will launch a promotion to incentivise its customers to download the MyMTN App to access, among others, MTN?s very popular social bundles.

The promotion will see all first-time downloaders of the MyMTN App rewarded with a Free 1GB data bundle. The MyMTN App is a convenient and user-friendly self-care app that enables users to top up airtime, manage their mobile accounts, monitor their data usage, pay their bills and buy products and services easily from their mobile phones. MyMTNApp is set to increasingly become the preferred channel for purchasing selected MTN data and voice products.

?In this digital world, we want to offer our customers the simplest and quickest access to personalised mobile offers. MyMTN app is quick to download and free to use, so our customers are not charged for any time spent on the app,? says Mapula Bodibe, Executive Consumer Business.

The promotion of MTN?s social bundles on the MyMTN app is a further step towards MTN offering its customers products and services that are tailored to their specific and individual needs, through a convenient and easy to use channel.

?Customers use their data and airtime differently and we need to be able to respond to these usage patterns while considering affordability and personal preferences. By promoting key products and services, such as the social bundles on the app and later through MTN?s personalised service channel, *142#, we greatly increase our ability to offer great value and tailor-made services to our customers,? Bodibe says.

The 1GB promotional offer will be available from 8 August to 31 December 2018 and will be valid for one day and will be activated within 24 hours of the download. Customers will be notified when the 1GB has been activated. MTN?s social bundles will continue to be available on the app for all customers, and from mid-August, MTN?s personalised *142# menu will become the only channel to access Social Bundles for qualifying customers.

The MyMTN app is free to use, and can be downloaded from Google Play Store, Apple Store, Windows Phone Store and Blackberry World and requires only a few basics steps to set it up. Once set up, MTN customers will enjoy a seamless user experience to buy airtime and data products as well as to check their balances, manage their accounts and access special promotions. The app is growing in popularity for users across the country who love it because there?s no need to remember a load of short-codes anymore.  MTN aims to connect even more South Africans on the MyMTNApp so that they can enjoy an array of additional benefits with a seamless user experience.

?MTN?s 1GB for R49 is the best data value in the market and is only available from MyMTN app. In the coming weeks and months, we will be driving more special promotions and personalised offerings through the MyMTNApp. So, download the app now and get rewarded with 1GB of free data and enjoy the smartest and simplest way to manage your MTN airtime and data,? Bodibe said.

Distributed by African Press Association (APA) on behalf of MTN.

FOR MORE MEDIA INFORMATION, PLEASE CONTACT:

Bridget Bhengu: Senior Manager – PR and Communications, MTN SA

Cell: 083 212 1964 / E-mail: Bridget.Bhengu@mtn.com

Mamello Raborifi: PR Manager, MTN SA

Cell: 083 214 5681 / E-mail: Mamello.Raborifi@mtn.com 

ABOUT MTN GROUP

Launched in 1994, the MTN Group is a multinational telecommunications group, operating in 22 countries in Africa, Asia and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: ?MTN.? As of 31 December 2017, MTN recorded 217.2million subscribers across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote d?Ivoire, Cyprus, Ghana, Guinea Bissau, Guinea Republic, Iran, Liberia, Nigeria, Republic of Congo (Congo Brazzaville), Rwanda, South Africa, Sudan, South Sudan, Swaziland, Syria, Uganda, Yemen and Zambia. Visit us at www.mtn.com