African Press Association

Huawei rolls out experience stores in SA

Huawei Consumer Business Group South Africa

CAPE TOWN, (CAJ News) – HUAWEI Consumer Business Group (CBG) will open further experience stores in the major cities of South Africa in the coming weeks.

Such a facility has been opened in Johannesburg at the Mall of Africa.

Further stores are in the pipeline in Cape Town, Durban and Pretoria.

The experience stores will be open to customers from April 2017 onwards.

“We live in a dynamic era where technological progress is revolutionising how we work, we have incorporated this in our experience stores, from viewing mobile devices and business products to engaging with Huawei tech experts,” says Zhao Likun, General Manager for Huawei Consumer Business Group South Africa.

Likun says the stores will deliver a premium consumer experience to ensure that consumers learn and interact with Huawei products.

The purpose of the Huawei Experience stores is to display and sell Huawei products, strengthen consumer’s understanding of Huawei Products, increase brand image and maintain brand loyalty.

It is envisaged this would also assist in growing the company’s market share in South Africa.

Huawei is the world’s third-largest smartphone maker by market share.

– CAJ News